About Rebutto
The Problem We Solve
Every year, merchants lose billions of dollars to chargebacks — not because they lack evidence, but because responding is confusing, time-consuming, and easy to get wrong. Payment processors like Stripe require up to 21 specific evidence fields. Most merchants fill 3-5 and submit a generic PDF. The automated system sees an incomplete packet and defaults to the buyer.
The result: an industry-wide merchant win rate of just 20-30%, even though the majority of chargebacks are friendly fraud where the merchant has strong evidence.
What Rebutto Does
Rebutto automates chargeback evidence gathering and submission. We offer two products:
- Shopify App — When you receive a chargeback, Rebutto automatically extracts evidence from your Shopify order data (tracking, delivery proof, customer history, AVS/CVV verification), AI-optimizes it into a professional narrative, and submits your dispute response with one click. First dispute free, then $29.99 per dispute.
- Web Tool — Upload your evidence files, select your dispute type and payment platform, and Rebutto maps each piece to the correct evidence fields. $9.99 per dispute, no monthly fees.
Who Built This
Rebutto was built by Leo Liu, a developer and product builder focused on tools that help independent sellers protect their revenue. After seeing merchants in online communities repeatedly lose winnable disputes due to formatting mistakes, Leo built Rebutto to close the gap between having evidence and submitting it correctly.
Our Approach
- No monthly fees — you only pay when you submit a dispute
- AI-powered — Gemini 2.5 Flash generates professional dispute narratives
- Platform-specific — evidence formatted for Stripe, PayPal, and Shopify Payments
- Privacy-first — evidence files are processed and never stored permanently
Contact
Email: support@rebutto.com
Website: rebutto.com